Business Growth and Demand for Homes
January 9, 2026
As the flagship resort nears completion, the Palm's residents and owners prepare for the visitors it will bring. What to expect for life and rentals on the island.
Regional Director, MENA
20-year veteran of Dubai's property market. Ahmed was instrumental in the development of Palm Jumeirah and Downtown Dubai's residential strategy.
On the crescent of Palm Jumeirah, Atlantis is approaching completion. Its distinctive arch is visible across the island and from the mainland, and preparations for its opening are under way. Meanwhile, residents are moving into villas on the fronds and apartments on the trunk, and the island is beginning to feel like a community.
Residents enjoy private beaches, sea views and a sense of exclusivity, but the island is still being completed. Construction continues on many plots, and some services are yet to open. Access to the mainland depends on the main bridge, which can become congested.
For owners renting out their properties, Atlantis could boost demand for holiday rentals. For residents, it adds amenities but also traffic, especially on the trunk and at the crescent. Owners on fronds closer to the resort may feel its effects more strongly.
Transport links to the Palm will be crucial as visitor numbers grow. Plans for additional connections, including a monorail along the trunk, could help ease congestion.
Villas with private beaches and apartments with sea views are likely to attract premium rents, but the arrival of many completed homes at once may create competition. Owners should invest in quality furnishings and professional management to stand out.
The opening of Atlantis will mark an important moment for Palm Jumeirah. Owners should prepare for both the opportunities and the challenges it will bring, and consider how it affects their specific location on the island.